Build your personal brand to enhance your sales success
What you'll be able to do
•Define the professional reputation you want buyers and referral sources to associate with you
•Audit your public presence (LinkedIn profile, email signature, how you introduce yourself) for consistency with that reputation
•Communicate credibility early in a relationship without resorting to bragging
•Build a point of view in your niche that gives prospects a reason to take your call
Who it's for
Salespeople and business developers who want prospects to recognize and trust them before the first conversation, and independent or territory reps who are effectively the face of their offering.
What changes on the job
•A LinkedIn profile and introduction that read as credible to a buyer, not as a resume
•More inbound recognition and warm introductions over time
•A clearer, more confident answer to "so what do you do?"
Bring this course to your team
See how Thrive delivers enterprise-quality development for SMBs.
About 18 minutes, self-paced. It is one lesson in the Selling Essentials track.
Is this the same as the Social Media course?
No. This course is about the reputation you build; the Social Media course is about the channels and tactics for reaching buyers there. They complement each other but cover different ground.
How does this fit into a development plan?
It works well as an early step for reps building a book of business, and it pairs with AI coaching sessions where you can pressure-test your positioning and introduction.